Edward Asare: Digital Marketer in Ghana
Name: Edward Asare
Date of birth: 10th July, 1993
Profession: Digital Marketer
Education: MBA Marketing, BA Economics with Information Studies
Place of birth: Dawatrim Asesewa
Edward Asare has within the span of a few years risen to become synonymous with digital marketing and blogging. He has been consistent and determined in the pursuit of his goals, given his origin story. Born on 10th July 1993 in Dawatrim – Asesewa, a small village in Upper Manya Krobo District, Eastern Region, he considers Odumasi Krobo as his hometown. Born to Rev. Eric N. Asare And Madam Mary Asare, he has four siblings namely Gloria Asare, Benedict Asare, Richmond Asare and Shine Asare.
He is a product of Accra Academy, one of the highly rated secondary schools in Ghana where he studied Business. From there, her proceeded to the University of Ghana to pursue a BA in Economics and Information Studies. Currently, he is pursuing an MBA in Marketing also from the University of Ghana.
Currently, Edward works with UBA Ghana as a Digital Marketer. He has worked with a long list of outfits including Educational Communities Worldwide as a Board Member & Marketing Committee Chair, Yen.com.gh Media as a Social Media Manager,
Red Pear as a Social Media Manager, Glofert also as a Social Media Manager, Ankobra Beach Resort as a Digital Marketing Consultant and Peduase Valley Resort, as a Social Media Manager.
He has been nominated for and won a number awards for his good works including Digital Marketing Professional of the year 2021 (National Communications Award), Youth Blogger of the year 2021 ( Nominated), Top 50 Bloggers in Ghana 2021 (Avance Media), Digital Media Influencer of the Year 2020 (Youth Excellence Awards) among others.
As his way of giving back to society and helping other young people actualise their professional goals through responsible social media use, he has been on panels at Women Empowerment Summit, Bloggers Summit, Ashesi D. Lab among others.
itel A58 series affordable Smart phones with Big Screen and Big Battery launched in Ghana
Itel has announced its latest entry-level smartphone series in Ghana. Known as the Itel A58, the new device is coming as a successor, upgrade and as an improvement to the A56. The A58 series includes the A58 and A58 Pro.
Both the Itel A58 and A58 Pro comes featuring a 6.6-inches HD+ IPS LCD display with a resolution of 1612 x 720 pixels. Both smartphones are powered by a Quad-core UNISOC (Spread rum) SC7731E processor clocked at a speed of 1.3GHz. This provides a better and immersive viewing experience.
While the A58 came with 1GB RAM with 16GB of storage, the A58 Pro packed a higher 2GB RAM with 32GB of storage. Both devices can be expanded up to 32GB using a memory card.
Both phones run on Android 11 Go Edition, pack a 4000mAh battery that supports a 21 days standby after one charge and long hours of usage. It also comes with a rear fingerprint sensor.
They both feature a 5MP lens which is supported by a secondary AI sensor on the rear, as well as a 5MP front facing camera. Both smartphones are 3G enabled with no 4G support. Other connectivity option available include support for Bluetooth, Wifi, GPS and USB connection.
The Itel A58 comes in Black, Green, and Purple colors. It is available in retail stores at a starting price tag of about GHC474 here in Ghana.
The A58 series comes with other special offers such as free MTN 500MB data every month for six months. You get to receive free 1GB data and 1000Minutes call time from AirtelTigo. itel is giving you a hundred days warranty on broken screen replacement.
About itel
itel is an entry level and reliable mobile phone brand for everyone. Adopting “Enjoy Better Life” as our brand philosophy, our aim is to provide budget-friendly products to everyone. After years of development, we have expanded our presence in around 50 emerging markets globally. With a growing mobile phone business, we have now expanded into related sectors, including television, home appliances and accessories. Visit www.itel-mobile.com to learn more.
By Amoaning Samuel
JANET OWUSU TO LAUNCH NEW MEDIA TRAINING HUB FOR YOUNG LADIES
By Amoaning Samuel
There is no doubt we have come a long way in the struggle for equal opportunities and same rights, but it is also true that there is still a long way to go. Digital marketing and content creation has been a field largely dominated by men in Africa even though young ladies with the right training have the potential in excelling in this field.
Today we throw light on a young lady who’s joining force with other talented creatives to penetrate this thriving industry in Ghana. Being a graphic designer and the now director of operations at Entamoty Media Ltd (content creation and digital marketing company) Janet Owusu has made clear her intentions to help many young ladies with potential receive adequate training in digital marketing and content creation as part of the ways of solving the many unemployment situations in Ghana.
Speaking to a freelance journalist of the 1957 News, Janet elaborated even further about her career vision. “ After my active role as the community Relations manager at the YouTube festival Ghana, i realized that there are so many potentials and opportunities for females in this space” I saw genuine passion and readiness for action of young girls creating original contents plus those ready to harness other digital marketing skills. I have began talks with partners and hoping with my influence at ENTAMOTY we can create a hub to train young females ready to learn and impact future generations. We have done it before on a smaller scale when we trained females only in content creation and hoping this time we can broaden our scope.”
Janet Owusu.
Janet Owusu is a graphic designer and the director of operations at Entamoty Media Ltd. She is one of the major key players in this fastest growing new media company. She is also an IATA certified candidate passionate about the global travel and tourism industry, for which traveling and being on an adventure happens to be part of her hobbies.
Zeemoney Barbados Begins Recruitment Drive
Zeemoney Barbados Begins Recruitment Drive
Bridgetown, 23rd February 2022, Zeemoney is pleased to announce that, ahead of starting operations in Barbados, it has started recruitment of local staff.
Zeepay has partnered with the Barbados-based Global Integrated Fintech Solutions (GIFTS) to offer Barbadians a new service known as Zeemoney, into mobile financial services that will make it easy for Caribbean diaspora to remit money back home digitally from the 200 corridors, to mobile wallets, bank accounts and visa/master cards.
Zeemoney is a sub-digital brand of Zeepay, with a registered presence in Grenada, Jamaica,Guyana and Barbados. Zeemoney is positioning itself to act as a bridge between Africa and the people of the Caribbean by making it easier for individuals to receive and send funds to friends and family abroad across 200 corridors globally. Currently Barbados alone receives about US$216 million anticipated growth through this arrangement. Zeemoney will open the country for ease of receipt of international remittances and help improve last mile access, evidenced in the long queue experience during collection.
In an interview with the press the Chairperson of the Board of Zeemoney Barbados and Chair of Zeepay JV UK mentioned that since her parents visited Barbados in 1997, it has been a heartfelt desire of hers to visit and is excited that Zeepay are now in Barbados as this is a historic moment by putting this relationship on a formal footing. I am looking forward to a long lasting and viable partnership and what Zeemoney will contribute to the future growth of this island
Andrew Takyi-Appiah , Managing Director Zeepay stated “in the Caribbean our strategy remains the same, that is to hire local staff and develop for growth. By doing so, harnessing local talent and ensuring that the business remains local. Our first staff from the Region Kenisha Shakira Connel, flies into Accra, our Global Hub to start training ahead of starting operations in Barbados. During her time at the Zeepay Campus in Accra she will be exposed to the business to enable her to support our operations as we expand into other Caribbean Markets.” He added, “We believe with our expertise we will be able to change and diversify the Carribean market significantly and through that process build a playbook that will help us reach the entire Caribbean, starting with Barbados, Guyana, Jamaica, Grenada, Trinidad and Tobago, and then of course, the wider Caribbean”.
ABOUT ZEEPAY
Zeepay is a leading mobile financial services company, a Ghanaian-owned award winning fintech company, with multiple offices across Ghana, UK and through its partners in Europe. They currently have the main campus based in Accra located in Cantonments. Zeepay is regulated by the Bank of Ghana and the Financial Conduct Authority in the UK.
50 Most Influential Young Ghanaians: 2021 List Announced By Avance Media
50 Most Influential Young Ghanaians: 2021 List Announced By Avance Media
Leading PR & Rating firm, Avance Media, has announced the 7th edition of the 50 Most Influential Young Ghanaians.
The ranking which was announced on 28th February 2022 lists young Ghanaians excelling in various sectors such as sports, entertainment, leadership, social entrepreneurship, business etc.
Notable names on the list from entertainment include Black Sherif, Stonebwoy, Kwadwo Nkansah, Gyakie etc.
In media, Wode Maya, Zion Felix, Anita Akuffo, Berla Mundi and other trailblazers were noted for their sterling contribution in the year under review.
Other notable names honoured in the 2021 ranking include Ghana Black Stars and Arsenal FC place, Thomas Partey, Deputy Information Minister, Abubakar Fatimatu, (who is he) Brian Amoateng, Dancers Incredible Zigi, Dancegod Lloyd and others.
In announcing the list, MD of Avance Media, Prince Akpah, noted that the stories of the individuals in this year’s list are worth emulating by young Ghanaians who are passionate about contributing to the development and image of the country Ghana.
He also admonished the honoured young Ghanaians to channel their resources in mentoring young people by giving them directions as they have become a symbol of hope for the country and the continent.
Unlike previous rankings where qualified individuals are listed in the order of ranks in line with public votes, this year’s rankings are published in alphabetical order.
More information on the ranking is also available on gh.avancemedia.org
Below is the list of Avance Media’s 2021 50 Most Influential Young Ghanaians arranged in alphabetical order.
1. Abubakar Fatimatu || Deputy Minister, Ministry of Information
2. Alice Mamaga Akosua Amoako || Autism Ambassadors Ghana
3. Amaarae || Musician
4. Amoaning Samuel (Entamoty) || YouTuber
5. Anita Akuffo || On-Air personality
6. Berla Mundi || On-Air Personality
7. BigGodwin Martey || Websoft Solutions
8. Black Sherif || Musician
9. Brian Amoateng || IYES Ghana
10. Clemento Suarez || Comedian
11. Cynthia Ofori Dwumfuo || Hollard Ghana
12. DanceGod Lloyd || Dancer
13. Daniel Amartey || Footballer
14. Eno Barony || Musician
15. Fameye || Musician
16. Felix Afena Gyan || Footballer
17. Gregory Rockson || mPharma
18. Gyakie || Musician
19. Ibrahim Mahama || Artist
20. Incredible Zigi || Dancer
21. Jake Obeng-Bediako || Presidential Coordinator for Youth Engagement and Strategy
22. Jordan Ayew || Footballer
23. Jorge Appiah || SolarTaxi
24. Juliet Bawuah || Journalist
25. Kaly Jay || Influencer
26. Kennedy Agyapong || Afrochella
27. Kennedy Osei || Despite Media
28. KiDi || Musician
29. Kobby Kyei || Blogger
30. Kuami Eugene || Musician
31. Kudus Mohammed || Footballer
32. Kwadwo Nkansah || Actor
33. Kwadwo Sheldon || YouTuber
34. Mame Dufie Achampong-Kyei Obeng || Glico
35. Manasseh Azure Awuni || Journalist
36. Mawuli Gavor || Actor
37. Medikal || Musician
38. OB Amponsah || Comedian
39. Ohene Kwame Frimpong || SaltMedia
40. Owuraku Ampofo || Journalist
41. Prince Ampofo || Databank Foundation
42. Sadiq Abdulai Abu || 3Music Networks
43. Sam Nartey George || Member of Parliament
44. Sammy Gyamfi || NDC Communications Director
45. Samuel Takyi || Boxer
46. Stonebwoy || Musician
47. Thomas Partey || Footballer
48. Wode Maya || YouTuber
49. Yvonne Nelson || Actor
50. Zion Felix || Blogger
Nominations for prestigious Humanitarian Award Global Open
Humanitarian Awards Global stands to celebrate and recognize Change Makers, NGOs, volunteers, leaders, donors, organizations, philanthropists, corporations and professionals in advancing the important humanitarian work and making a difference in the lives of people in their localities and across the globe.
In a bid to recognize and celebrate the world heroes without capes who have changed and are still changing the communities and impacting lives and environment, we are calling for nominations.
It is your time to be celebrated as you deserve the honor.
We made it to 2022! Indeed, humanitarians have made changes and they need to be celebrated.
Humanitarian Awards Global wishes to inform the general public that entries for participation in the 3rd edition of Humanitarian Awards Global categories are officially opened. The glamorous and prolific first and second edition which took place at Labadi Beach Hotel has inspired many humanitarians to impact more lives.
Entries are to be submitted for only programs and impacts made for 2021. Thus, the scheme will be reviewing published works from 1st January to 31st December 2021
Entries can be made online via the portal: www.humanitarianawardsglobal.org
Kindly note that this call does not include entries for Covid 19 Heroes, Honorary Awards and Citation of Honor.
For more updates kindly visit Humanitarian Awards Global on Facebook, Instalgram, Linkedin, Twitter or visit www.humanitarianawardsglobal.org
[email protected].
[email protected]
Humanitarian Awards Global.
Celebrating Change Makers.
ONE SANITARY PAD TO A GIRL CHILD EVERY MONTH COULD KEEP THEM IN SCHOOL – Ruby Sedinam
Ruby Sedinam With her fafali a non profit organization together with amazing individuals has shared sanitary pads to some underprivileged kids who are not able to afford these. This is a course to uplift, inspire and provide to deprived children across the globe.
Having spoken to some of these girls who are part of the organization benefits, these young girls under the ages of 12 are already seeing their menses hence want to drop out of school to be able to save to buy sanitary pads
Starting from this month Ruby will will be providing these girls with sanitary pads every month to cut the risk of infections and to boost their self-esteem.
With more work and determination She will love to move this initiative in my and around my community to the nation, she believe so many young girls out there would be glad to be helped with sanitary pads.
For now the organization is helping get me some of this pads because we believe the few number of girls I am providing for will grow.
Avance Media Hosts Successful 2021 Ghana Bloggers Summit
By Amoaning Samuel
Avance Media Hosts Successful 2021 Ghana Bloggers Summit
As part of its annual programs, the leading PR & Rating Agency, Avance Media, successfully hosted the 2021 Ghana Bloggers Summit, one of the biggest points of convergence for journalists, bloggers and new media enthusiasts to share ideas and shape the new media space in Ghana.
The event witnessed presentations and panel discussions from ace bloggers in Ghana and also opened an opportunity for young people to learn from the best and to network.
In partnership with GhanaWeb, a participant was awarded the winner of the GhanaWeb Reporter Contest. The winner, Micheal Agyapong Agyapa was awarded 2,000 Cedisand was allowed to work with GhanaWeb. 9 others were also selected from the first cohort of the GhanaWeb Reporter Project with the promise of numerous benefits.
Leading African airline, Ethiopian Airlines, also rewarded a participant with a return ticket to Dubai. The winner who was selected after a raffle draw was presented with the ticket by Ghana’s Area Manager for Ethiopian Airlines, Yemesrach Alemayehu.
Key speakers at the conference were George Britton, Johnnie Hughes, Juliana Ntiamoah, Shepherd Yaw Mottey, Kofi Cephas, Celebrity Blogger, Emmaline Datey, Entamoty, Kobby Kyei, Rashad Emmanuel Kojo, Ismail Akwei, YemmeyBaba, Dominic Asitanga, Stephen Naasei Boadi, Nana Tamakloe, Esther Xorlali Kugbey, Neldrick Sackey, Frank Harrison, Edward Asare and Stephen Charway.
The summit was hosted at Alisa Hotel North Ridge on 4th December 2021.
Sponsors and partners were Woodin, GhanaWeb, Verna Natural Mineral Water, McBerry Biscuits, Alisa Hotels – North Ridge, Ethiopian Airlines, Cloud9ine, Nakroteck, Cheezy Pizza, ICS Africa, WatsUp TV, SetorNtepe, Infinity Photography and Asuavo Security.
Furniture Company Appoints Retail Heavyweight
Want to know the one thing that every successful digital marketer does first to ensure they get the biggest return on their marketing budget? It’s simple: goal-setting. This is an absolutely essential practice for any digital marketer who knows how to execute their campaigns in a productive, cost-effective way. With a few. With a few simple tips, you can be doing the same in no time! In this blog, we’ll walk you through the first steps every savvy digital marketer takes to ensure that they’re on target to hit all their marketing objectives. Get ready for revenue!
Remember: even if the channel you’re considering is all the rage right now, it might not fit your brand. Always make informed decisions that directly relate to your company. Otherwise, your message won’t be delivered to its intended audience and you’ll have wasted time, effort and money.
Know Your Goals
The first step is clearly identifying which goals you want to achieve. Get specific. Do you want to increase brand awareness? Are you all about locking in leads? Do you want to establish a strong network of influencers that can help you be discovered? How about pushing engagement on social media?
Get Specific
A useful tool for narrowing down your goals to ensure they’re viable is the SMART mnemonic. It’s important to get specific to understand exactly what you’re working towards, and help you break down the process of hitting your targets. This is exactly what this mnemonic helps you to achieve.
- Does the channel reach my intended audience?
- Is the channel sustainable and affordable within my company’s marketing budget?
- Will I be able to measure the success of the channel?
- Does the channel allow me to express my brand’s intended message?
- Do the channels I’m considering work together to convey my message?
Always Remember Your Goals!
Establishing a solid vision for your business is the first step to planning your digital marketing budget. Always keep your final goals in sight when organising anything for your company. When deciding which steps to take next in your business, ask yourself how they will help you achieve the goals you outlined in Step #1. This will ensure that you stay on track and prevent you from spending your budget on anything that won’t help you achieve.
Cum et essent similique. Inani propriae menandri sed in. Pericula expetendis has no,
quo populo forensibus contentiones et, nibh error in per.Denis Robinson
As your budget progresses and evolves, continue referring to your SMART objectives. Stay focused and remember your goals – they will always inform what your next step will be!
Edward Asare wins Digital Marketing Professional of the Year
– Edward Asare wins Digital Marketing Professional of the Year- Edward Asare wins award at National Communications Awards 2021- Edward Asare is Digital Marketer with UBA Ghana Limited and Blogger
At the third edition of the National Communications Awards 2021, Edward Asare won the Digital Professional of the Year.
The award was to honour and recognize his astute exploits as a refined Digital Marketer with vast experience and exposure.
Edward Asare has been a trailblazer in the Digital Marketing field and his excellent understanding of how businesses can drive profit by capitalizing on social media and the web has won him several acknowledgements, plaudits and awards.
Winning the NCA’s Digital Marketing Professional on Saturday Night at the Labadi Beach Hotel was not the first time he was been recognized for his work.
He was named Digital Influencer of the Year 2020 at the Ghana Youth Excellence Awards in 2020, and he was nominated for Youth Blogger of the Year and Digital Marketer of the Year.
Receiving his plaque and giving out his acceptance speech, an elated Edward Asare who doubles as the Digital Marketer at UBA Ghana Limited said:
“I am so grateful for this award and I don’t take it for lightly at all. I am humbled that what I do is getting recognized by people.”
Edward Asare is also an experienced blogger who owns and manages the blog site edwardasare.com. In 2021, his blog site (edwardasare.com) was listed in Avance Media’s Top 50 Blogs in Ghana. He is a Linkedin Pro who understand how corporate entities and individuals can position themselves by creating a brand image that has a competitive advantage.
As a graduate of the University of Ghana, Edward Asare is skilled in Corporate Communications, Public Relations, Copywriting, Digital Media Consultancy.
As a Social Media Manager Pro, Publicist, and Influencer, Edward Asare has an excellent track record in social media marketing which involves the repositioning, endorsing and placing of brands strategically for growth and awareness creation.
Edward Asare has a huge following across all major social media platforms with verified accounts.
LinkedIn: Edward Asare
Twitter: @EdwardAsare_
Facebook: @EdwardAsaredotcom
Instagram: edward.asare_
